Dnipro Academy of Continuing Education Herald. Series: Philosophy, Pedagogy

MACDONALDIZATION AND DISNEYIZATION AS GLOBALIZATION TRENDS

Ruslan GRECHKOSІI — 2024-05-30

The article explores the dimensions of the social phenomenon of McDonaldization, introduced into scientific circulation by sociologist George Ritzer. Using the principles established by the McDonald's fast food corporation as a metaphor, Ritzer delves into the consequences of rationalization and standardization observed in modern society. McDonaldization serves as a catalyst for larger-scale social transformations, spreading the process of globalization and generating the phenomenon of Disneyization in all areas of human activity. It is determined that the McDonaldization drive for efficiency and control leads to the «irrationality of rationality» in various aspects of modern human life. Benjamin Barber's concept illustrates strategies for the development of a globalized culture in which McWorld and Jihad coexist and interact, impeding the development of democratic processes, but each in its own way. The article reveals the nature of Disneyization and its implementation in the globalization narratives of our time. The emergence of the McDonald's and Disneyized worlds emphasize the spread of the logic of consumerism, which plays a key role in the formation of a new world order with an emphasis on universalization, predictability and control of all social processes that fall into the project. Disneyization is defined as a transformative force that embellishes reality, emphasizes compliance with consumer norms, and distorts historical narratives by making them simplistic. The trivialization and sanitization of media products are the next stages in the evolution of the McDonaldized and Disneyized world, which gives rise to hybrid consumption and the desire to expand the territory of influence. The findings of this study contribute to a comprehensive understanding of the impact of McDonaldization, which is not limited to the fast food industry but extends to social, educational, artistic, political, economic, and other spheres. The interconnection of McDonald's with related phenomena, such as Disneyization, allows us to take a fresh look at the development of modern society.

TRANSVERSALITY AND MULTIRATIONALITY OF ENGINEERING THINKING: WAR AND PEACE OPTIONS

Illia VODOVOZOV — 2024-05-30

The article examines the phenomenon of engineering thinking in the context of a paradigm shift from scientific research to technological engineering. These changes delineate a new plane of research, where engineering thinking and engineering activity receive a new configuration that cannot be reduced to a linear understanding. The issue of representation of engineering thinking requires the involvement of an interdisciplinary methodology. The purpose of the article is to analyze, firstly, to explore engineering thinking as a multi-essential phenomenon, secondly, to characterize transversality and multi-rationality as attributive characteristics of engineering thinking; thirdly, to highlight the social significance of engineering thinking in war and peace options. To define engineering thinking, the concept of «design thinking» is used, which overcomes the understanding of the latter as reproductive thinking. The application of such concepts as «transversality» and «multirationality» allows to investigate engineering thinking as a phenomenon that flexibly responds to challenges and acquires the importance of a mediator whose task is to create projects to resolve existing contradictions and crises. Turning to the «interiorization – exteriorization» system allows you to represent the challenges that the community puts forward to the activity of the human engineer and to articulate the creative activity of the latter. The rhizome character of engineering thinking is emphasized, which overcomes its understanding only in the context of cognitive conceptualization, that is, in the system of abilities, skills, etc. Emphasis is placed on the expediency of using the affective dimension as a manifestation of independent thinking and testifies to the multi-rationality of engineering thinking. In this connection, intellectual traits («intellectual courage», «intellectual empathy», «justice», etc.) act as existentials that construct engineering thinking. We are talking about an engineer. The role of engineering in post-conflict scenarios is considered, which consists in helping to restore and stabilize society, ensuring its security in peace options. It is noted that engineering thinking plays a key role in the adaptation of military technologies.

PECULIARITIES OF THE PROPAGANDA TRANSFORMATION AS AN INSTRUMENT OF INFLUENCE IN THE METAMODERN SOCIETY

Olha VYSOTSKA — 2024-05-30

The article reveals the substantive characteristics of the transformation of propaganda as an instrument of influence, and also shows its both destructive and constructive role in the metamodern society. The importance of considering propaganda in a neutral context is determined, which allows us to describe it as an important form of directed communications aimed at changing public opinion in favor of a specific task or intention. The author reveals the positive function of propaganda as a technique of social unification, strengthening faith and ensuring social harmony. At the same time, its destructive potential as a means of manipulation and disinformation is revealed. The stages of transformation of the content, methods and forms of propaganda from antiquity to the present are described. The influence of communication means on the nature of propaganda is shown. If in the twentieth century the main instruments of propaganda were radio, cinema and television, in the twenty-first century they have become social networks. The article identifies the peculiarities of propaganda in the metamodern society, which is characterized by indirect methods of influence based on the mechanisms of seduction and soft power and includes appeals to either rational interests or irrational needs for spectacular or emotional communication. The deterritorialization of ideas and narratives in the modern digital environment creates favorable conditions for concealing propaganda and promoting it more quickly. The author identifies such mechanisms of modern propaganda as temptation, performance, reformatting of contexts, false intertextuality, and personalization of messages. While classical propaganda was vertical in nature, in the metamodern society, horizontal ties through which propaganda narratives are promoted are becoming more important. The increasing dependence of the authorities on the desires of citizens in modern democracies causes propaganda to be built on the basis of public expectations, which leads to the prevalence of populism in political decisions. The author describes the phenomenon of post-truth as a product of modern propaganda, which shapes public opinion not by using facts but by relying on emotional reactions of people. The author proves the importance of controlling the methods and strategies of propaganda in the metamodern society.

HUMANISTIC ORIENTATION OF TECHNICAL CREATIVITY IN THE EARLY MODERN ERA

Oleksandr BAKUMENKO — 2024-05-30

The article is devoted to the study of the problem of technical creativity, taking into account the specifics of its implementation in the early Modern period, which is fundamentally connected and is the prototype of modern technogenic civilization. A retrospective analysis of technical creativity can significantly expand the optics of understanding the imbalance that is rapidly forming between technological breakthroughs and the impulses coming from the world of technical creativity and the practical experience of adapting to technological challenges, let us say not only of the average person, but even of the Human Creator. After all, the modern era clearly demonstrates the consequences of the creator's alienation from the products of his or her own technical creativity. This happens both as a result of a person's loss of control due to the limitation of his or her own essential powers and the purposeful creation of anti-humanistic technologies that a priori undermine the balance of human and technological in the modern world. The article provides a comparative analysis of the manifestations and consequences of technical creativity, chronologically distinguished between the early and late Moderns. It has been proven that the Creator of the New Age radically denies the worldview of the Renaissance and represents himself as an intellectual of the Cartesian type. One of the priority tasks of this article is to clarify the differences between anthropological and utilitarian-functionalist interpretations of human activity and scientific and technological progress. Particular emphasis is placed on the fact that the Human Creator is personally responsible for the consequences of his actions. Adherence to the Code of Ethics will allow the inventor to strengthen the anthropological feasibility of the results of technical creativity and minimize the risks that are always an integral part of innovation. In this regard, the article attempts to find out, using the methodological potential of discursive ethics (K.-O. Apel), whether modern man is able to make an anthropological turn in the spirit of Socrates' moral maxim and Kant's ethics of duty, or whether his ideological inspiration is kinism and cynicism in their modern modifications, and the truth is determined only by the argument that is useful here and now. This logic of the study led to the use of the theoretical foundations of the Frankfurt School. It is proved that a person whose technical creativity loses its humanistic intentions automatically turns into a neo-Barbarian, and the results of his or her creative activity are marginalized.

MEDIA EDUCATION SPACE OF SOCIALIZATION IN THE MODERN PEDAGOGICAL PROCESS

Natalia HIRLINA — 2024-05-30

The article analyzes the peculiarities of the impact of the processes of media culture formation on educational processes in the context of the creating of media education space as a socialization environment on the basis of domestic scientific research. There is an increasing media-cultural determination of the space of human existence in the conditions of informatization of society and the spread of electronic media, which raises the problem of radical transformations of the entire process of socialization. Emphasizing the media component of the study of educational aspects of the problem of socialization in the information society gives reasons to consider the media-cultural space as the main component of the educational space which has the greatest impact on the space of human formation and existence. The sphere of culture as an environment of socialization is gradually turning into a media-cultural environment. The process of forming the media-educational space of socialization is a representation of the general trend of the development of electronic mass communications. The most remarkable feature of the media-educational space is the limitlessness in the physical-spatial relationship of opportunities for human development, which are expanding simultaneously with the further development of global mass media. It is proved that media and media culture in the conditions of the formation of a post-industrial society have turned into system-creating functions regarding the formation of the educational environment of human socialization, the result of mass media activity is the creation of a person's living space. This living space, based on the media educational space, actively contributes to the formation of individual and collective identities, influencing social practices and perceptions of the world. The media education space is not an abstract repository of media texts; specific people perceive it as a personal event, but as a set of such events - as their own life world. And this is what makes this space such an effective environment for socialization. For pedagogical studies of the socialization process, the integral quality of this concept is particularly important, i.e., the ability to comprehensively investigate the transformations of the socialization process both in the context of the interaction of various sociocultural phenomena of the postmodern era, and in the context of existing scientific traditions of studying the educational space.

THE TRANSHISTORICAL MEANINGS OF UKRAINIAN TRADITION IN THE GUIDELINES OF MODERN NATIONAL PATRIOTIC EDUCATION

Leonid BEREZHNYI — 2024-05-30

The article is devoted to the analysis of the historical foundations and theoretical foundations of the formation of effective foundations of modern national-patriotic education in the contexts of war and peace. Particular attention is paid to revealing the internal dialectic and tragedy of the self-assertion of the Ukrainian idea during the times of enslavement and colonization. The article proves that even when the Ukrainian intelligentsia, trying to balance between East and West, could not decide on national priorities, dividing Ukraine between Muscovites and the Polish nobility, the leading role of preserving and transmitting national meanings was assigned to folk art, which even through the ages has preserved its creative potential and the power of initiative. It has been proven that heroic epics contain experiences of cultural and social traumas, as well as deep philosophical reflections on the strength of the national character, the ability to sacrifice for the sake of the Motherland. The author hopes that this will allow not only to find out the actual significance of the historical-cultural component in the strategies of national-patriotic education, but also to carry out a methodological procedure for distinguishing effective and appellate patriotism on a practical level, which will allow developing a comprehensive program of actualizing the transhistorical meanings of national-patriotic education and military-patriotic education in modern educational practices. Undoubtedly, the use of the heuristic potential of the national tradition as a guide for the development of the theoretical and methodological foundations of patriotic education requires a critical reflection of the experience of their theoretical understanding in the problematic field of the philosophy of education and philosophical anthropology. This will make it possible to identify pathologies and minimize the risks of resuscitation of totalitarian practices in the education of patriots. The identified features and specifics of the implementation of national-patriotic education in wartime will allow the transition from the policy of duty to the policy of responsibility. It is noted that an important role is played by the actualization of the semantics of heroization, militarization and the formation of a positive topos of a serviceman.

LINGUODIDACTIC PRINCIPLES OF DEVELOPING PROFESSIONAL COMPETENCE FOR SIMULTANEOUS INTERPRETATION TEACHERS

Olga KANEVSKA — 2024-05-30

This article identifies and describes the language teaching principles for the formation of professional competence in simultaneous interpretation teachers. An analysis of domestic and foreign theoretical and practical research reveals that the problem of developing professional competence for simultaneous interpretation teachers, despite its undeniable significance, is still in the early stages of study. In the scientific, pedagogical, and translation discourses, the search for effective solutions has only just begun. Determining the linguodidactic principles of preparing translation teachers in general and forming their professional competence provides the basis for a comprehensive study of this complex issue. It is established that the professional competence of a translation teacher is an integrative characteristic of personality, which presupposes the formation of a complex of necessary competencies for effective pedagogical and translation activities, including various components of pedagogy and translation, and pedagogical communication within the framework of intercultural communication. The professional competence of a simultaneous interpreter is a complex formation that includes both general translation competencies, reflecting the main functions of translation activities, and specific competencies necessary for oral interpretation, including the simultaneous one (as readiness and ability to perceive and understand the oral speech of communicators from different cultures, to transmit it by the communication situation, genre, style, and register; ability to immerse oneself in situations of interlingual and intercultural interaction; ability to activate necessary competencies for translation and teaching activities; readiness for enriching communicative experience while mobilizing already developed skills and abilities; capacity for reflection and self-reflection). Linguodidactic principles of developing professional competence for simultaneous interpretation teachers are defined, taking into account the interdisciplinary nature of this process, namely: pedagogical, translation studies, linguistic, and psychological principles, without which it is impossible to organize the training process for future specialists qualitatively.

THE SPECIFICITY OF FORMING AESTHETIC VALUES OF COLLEGE STUDENTS IN ACADEMIC DISCIPLINES WITH THE HELP OF MUSICAL INSTRUMENT

Oksana BODNAR — 2024-05-30

This article expounds the particularity of the discipline setting of Chinese college students' aesthetic values from the perspective of the four disciplines of music history theory, music appreciation, music aesthetics and music practice offered in Chinese universities, the article also gives a detailed description of the musical instruments used by college students in the course of studying these disciplines. In Chinese colleges and universities, students form aesthetic values through Chinese musical art, mainly by studying some disciplines about Chinese music. After analyzing and reading the relevant literature, the authors find that, on the one hand, the music disciplines offered by the universities in China under the guidance of the state policy have common features, but because of the difference of the regional economic development, the local culture, the cognitive difference of the administrators, such as the president, and the difference of their own school-running conditions, the colleges and universities have different characteristics. After analysing the literature connected to the research, the authors find that, on the other hand, the types of musical instruments used by students are subject to the school's music public art curriculum resources. It is emphasised that many well-known universities and provincial key universities in China are rich in music public art teaching resources, students use more instruments, playing professionally. And in most local colleges and universities in ethnic minority areas, college students use fewer musical instruments, and more use of piano, guitar, Cucurbit Wire, harmonica, Zheng and other common fixed pitch, relatively easy to operate the instrument, the minority musical instruments which are special, rare or difficult to learn are seldom used even in universities in minority areas. The study is relevant for comparing the means of forming aesthetic values in different countries. Prospects for further research will be to analyse the methods and forms of forming students' aesthetic values in the educational process of colleges in China and other countries in a comparative aspect.

PEDAGOGICAL PARTNERSHIP AS A STRATEGIC COMPONENT OF PROFESSIONALISM IN EDUCATION

Tetiana MOTUZ — 2024-05-30

The article provides a comprehensive analysis of the concept of pedagogical partnership as a component of the pedagogical professionalism of a modern teacher. It was determined that the pedagogical partnership is aimed at the active cooperation of teachers with students, their parents, other teachers and specialists in the field of education. In the context of the modern development of society, with its heightened requirements for flexibility, tolerance and cooperation, competence in the field of pedagogical partnership becomes a necessary condition for the effective functioning of the educational system. In the process of research and experimental work on the topic «Development of a model for the implementation of partnership pedagogy on the basis of the competence approach in general secondary education institutions of the Dnipropetrovsk region» for the years 2023-2026, it was determined that the implementation of partnership pedagogy in general secondary education institutions will be effective under the following conditions: implementation of competence approach as the basis of partnership pedagogy; development and experimental verification of an organizational and pedagogical model for the implementation of partnership pedagogy based on the competence approach; educational and methodological support for the implementation of the ideas of partnership pedagogy in institutions of general secondary education. It was determined that partnership, as a clearly defined system of relationships between all participants of the educational process, aims to: stimulate creative search and development of the ability to perceive problems and find effective ways to solve them; establishing a priority for cooperation and joint creativity as the main principle of relations; modernization of forms and methods of education and upbringing to ensure adaptability to modern demands and needs of society. The main indicators that determine partnership relations in the teacher-teacher system are defined: the teachers’ understanding of their goals, tasks, opportunities and, more broadly, the development of professional reflection, which helps to realize «who I am as a professional and as a person»; acceptance by the teacher of the experience of another teacher, which can be expressed in the implementation of partnership relations; the ability to communicate with each other, expressed, in particular, in the ability to overcome inevitable conflicts; in the ability to generally see a certain development of relations in the very phenomenon of conflict; the ability for joint creativity; professional and personal movement from the attitude «I am the bearer of the only true knowledge» to the attitude «I am one of many professionals and unique personalities». It has been proven that the development of pedagogical partnership competence among teachers is a necessary prerequisite for improving the quality of the educational process and increasing the level of pedagogical professionalism. Teachers who have a high level of this competence show a greater inclination to cooperate with other participants in the educational process, show greater openness in interaction and perception of various pedagogical approaches.

FORESIGHT PROJECTS AS A FACTOR IN THE FORMATION OF STUDENTS' LEGAL BEHAVIOUR IN AN EDUCATIONAL INSTITUTION IN THE CONTEXT OF THE HUMANISATION OF THE EDUCATIONAL PROCESS

Oleksandr IIEVLIEV — 2024-05-30

The article highlights the issues related to the use of foresight projects for the formation of students' legal behaviour in an educational institution in the context of the humanisation of the educational process. The article analyses scientific and methodological works on the peculiarities of using the project method in educational institutions. It is established that students' work on projects contributes to the development of independence, activity, research skills, a sense of belonging to the world community, awareness of professional choice, creative and social development, and the formation of critical thinking skills. Working on a project in an educational institution, regardless of its didactic purpose, shapes the student's future behavior in personal and professional terms, and therefore a trajectory that can be predicted. It is believed that the term «foresight» was first used by science fiction writer H.G. Wells in 1930 in one of his public speeches. The writer proposed to introduce the profession of a «professor of foresight», who, like a historian, would analyze and propose options for the practical implementation of future discoveries. The use of foresight projects in the educational process of an educational institution allows to shape the legal behavior of students, implementing the strategy of humanization of education. At the same time, such behavior is regulated by the content of the relevant legal acts. According to the research of domestic scholars, the implementation of the main provisions of humanization of education requires the use of modern pedagogical methods of humanistic educational activities, ensures the development of the student's personality, and is a guarantee of improving the quality of education and increasing its competitiveness at the international level. It is believed that the degree of humanization of the educational process depends on the extent to which this process creates the preconditions for self-development of the individual, his/her self-realization and creativity. The article deals with the foresight project «I am a future teacher». «I am a future teacher of accounting and economic disciplines», «The path to academic integrity». It is noted that traditional information-oriented, social, creative and other types of projects can also serve as foresight projects.

PSYCHOLOGICAL AND PEDAGOGICAL CONDITIONS OF PRESERVING MENTAL HEALTH OF EDUCATIONAL PROCESS PARTICIPANTS THROUGH THE PRISM OF MEDIA LITERACY

Vitalii KYSLYI — 2024-05-30

The research on the issue of preserving the mental health of participants in the educational process through the prism of media literacy is analyzed in the article. The authors emphasized the importance of preserving the mental health of the educational process participants in wartime conditions. Among the factors that affect mental health, special attention is paid to the informational pressure that Ukrainian society is currently under due to the Russian-Ukrainian war. The authors of the article emphasize that participants in the educational process, more than ever before, need media literacy skills to critically evaluate information, resist misinformation and protect themselves from the negative influence of the media, thereby maintaining their mental health. The results of the analysis of the characteristics of the contingent of higher education institutions allowed to generalize the psychological and pedagogical conditions for solving the given task. Among them, the authors name the following: development of media literacy the participants on the educational process, inclusion of the issue of the formation of critical thinking in interdisciplinary discourse, development of emotional intelligence, creation the platform for the formation and development of media culture, implementation of measures aimed at supporting mental health through understanding the laws of mediapsychology, training of scientific and pedagogical workers to apply the principles and laws of media literacy and mental health support during the implementation of the educational process. Pedagogical technologies that will help develop skills in the field of media literacy and mental health support, open resources for self-development and those that can be used in the educational process are described within the specified directions. Among the perspectives of the research, the authors indicate the expediency of focusing on the development of innovative methods of media education aimed at increasing the psychological well-being the participants of the educational process; implementation of interactive platforms and media projects that promote psychological development and self-expression; supporting scientific research and programs aimed at studying the impact of media on mental health and developing effective strategies for the prevention of mental problems.

PREVENTIVE EDUCATION AS A SYSTEMIC COMPONENT OF HEALTH CARE

Larisa LAVROVA — 2024-05-30

The article analyzes the peculiarities of preventive education as a component and mechanism of health protection based on domestic scientific research. It is shown that a huge number of risks for Ukrainian society and every citizen create a situation when only systemic and preventive reorientation in the educational sphere can become a condition for overcoming very real threats to the mental, spiritual and physical health of people with the production of social alienation of the younger generation and massive behavioral destructiveness, which together threaten the destruction of both society and the individual. It is argued that the risks of the media and information society and the threats of an information war in the conditions of Russia's external aggression require the creation of an effective and integrated system of preventing deviant behavior among the younger generation by means of educational means. The principle feature of this model of preventive and educational activity is its attribution in relation to the entire educational process in general within the more general goal of forming the spiritual culture of education seekers. Health protection is one of the priority guidelines for the formation of a system of preventive and educational influence on the younger generation and society that is effective in modern conditions, in particular, in the context of the reforms of the New Ukrainian School. Preventive education is understood as a complex and purposeful influence on the individual in the course of the latter's active and dynamic interaction with various social institutions, primarily educational. Accordingly, prevention should be a component of any socio-pedagogical process as a meaningful attribute that significantly enhances the positive content of sociocentric potential and intersubjective interaction of education. In any case, preventive educational activity is based on the principles of the New Ukrainian School with an emphasis on a person-oriented approach and competence training. Educational goals are related to the formation of a system of values and life skills that allow individuals to independently determine constructive and meaningful life priorities for their own development, self-realization, and behavior patterns.

SPIRITUAL HEALTH IN THE SYSTEM OF MECHANISMS FOR IMPLEMENTING GOALS OF THE NEW UKRAINIAN SCHOOL

Victoria SAVCHENKO — 2024-05-30

The article analyzes the role of spiritual culture in the system of priorities of the New Ukrainian School based on domestic scientific research. It is shown that without the introduction of spiritual health into the basic goal-setting structure of the New Ukrainian School, neither systemic value innovations nor meaningful modernization of the educational process are possible. A complex of tasks, the implementation of which ensures the integrity of educational reforms with an orientation on the values of spiritual health, is substantiated. At the same time, the success of educational reforms is ensured by subordinating the main dimensions of the educational process to the task of forming personal spiritual values in the context of the formation of a culture of health, as well as the use of effective educational technologies for the combination of spiritual and value influence and traditional mechanisms for the formation of physical culture and a healthy lifestyle. The innovative features of the New Ukrainian School are identified, which are established on the basis of the priority of the goal of spiritual health formation in the educational process and allow the use of a systemic approach to the constitution of spirituality as the goal of the educational process in combination with motivation for a healthy lifestyle. The multidimensional nature of spiritual values, the transmission of which in the educational system ensures the formation of the spiritual health of its subjects, is indicated, and the main components of the content of this innovative axiological complex in the system of values of the New Ukrainian School are determined. It has been proven that innovative pedagogical technologies act as a direct mechanism of reorientation of education and upbringing in the process of reforms for the purpose of forming the spiritual health of the younger generation. The formation of the foundations of spiritual health of students in the educational process should be determined using a system of empirical indicators which are reduced to generalized and scientifically based characteristics of spirituality. In the real educational process, the system of the specified indicators should be used by teachers taking into account the specific personality traits of each student.

ENVIRONMENTAL ASPECTS IN THE CONTENT OF HISTORICAL EDUCATION

Ivan BEZENA — 2024-05-30

The article analyses the processes of content transformations in the context of educational reform: the implementation of the New Ukrainian School concept and higher education, which outline the key issues of optimising the structure and content of the historical educational field of knowledge. The basis for these processes is the modernised State Standard of Basic Secondary Education and transformations in the content of professional training in higher education. The authors note that certain content transformations of the history curricula are underway, filled with new cross-cutting lines that include the issue of environmental education, the development of knowledge competencies in environmental protection and issues in the «human-nature» problem field. A special place in this context belongs to the development of cross-cutting knowledge of the history and impact of human activity on nature, land, rivers and seas, flora and fauna, climate, etc. The authors describe the main components of the Concept of Environmental Education in Ukraine (2001) and highlight its principles: comprehensiveness, continuity, and dissemination among the population, taking into account individual professional interests, incentives, and peculiarities of social and territorial groups to preserve the national natural landscape. Modern environmental/ «green» education is an ongoing and meaningful process of forming an environmental outlook, environmental awareness and culture in all segments of the population, social groups and society as a whole. It is the process of mastering a range of knowledge (historical, mathematical, natural, etc.) about the laws of functioning, life of all living things, ecological systems and the role of humans in preserving the natural environment; the process of individual environmental education and training, mastering professional knowledge and skills necessary for environmental protection and preservation of the fundamentals of natural landscapes. The purpose of the article is to study the content features of historical education through the prism of the ecological worldview of man, its genesis in understanding his active influence on nature in the course of history. The authors come to the conclusion that it is important to introduce environmental education into the content of all disciplines of secondary and higher education.

MATHEMATICAL COMPETENCE MODEL OF A TECHNOLOGY TEACHER

Vadym KIRMAN — 2024-05-30

The purpose of the article is to define the structure and build a model of the mathematical competence of a teacher of technological education, develop methods for its parametric identification, analyze the results of the testing of the proposed methods of measuring mathematical competence. The conducted research was based on theoretical methods of system analysis, pedagogical modeling, as well as experimental methods of sample research, methods of statistical analysis of experimental data, in particular, descriptive statistics and correlation analysis. As a result of the study, a reasonable definition of the mathematical competence of a teacher of technological education is given, its components are highlighted: operational-arithmetic (arithmetic), geometric, mathematical modeling, analytical-statistical, which determine the functions of mathematical activity of a teacher of technological education. A hierarchical structure of the content of mathematical competence has been built, it is justified that it should contain three levels: basic, medium, high. It is shown that a basic level of mathematical competence is sufficient to ensure the main work of a teacher in the technological education field. A structural model of the mathematical competence of a teacher of the technological educational field was built, in which information connections between the subject-professional activity of a teacher of the technological educational field, his/her scientific and analytical activity, components of mathematical competence and the system of forming its content are reflected. The value of the index of the basic level of mathematical competence was evaluated as the probability of coping with a randomly selected task from the population of tasks related to the teacher's work functions, the average value of which is 0.63. It is estimated that approximately 70% of technology education teachers can solve more than half of the basic level problems. The correlational dependence between the results from the mathematical modeling components and the arithmetic component was revealed. The main problematic mathematical questions for teachers of technological education are also revealed. The practical significance of the study is that the obtained results allow to improve the system of training future teachers of the technological educational field, in particular their mathematical training, as well as to adjust the content of postgraduate pedagogical education of teachers. The main conclusions of the study include that it is the basic level of mathematical competence that is necessary for the realization of the functions of a teacher of the technological educational field, and also that at least 30% of the teachers of the technological educational field need the development of mathematical competence. Therefore, possible further explorations involve the implementation of trainings, special courses, blocks of practical classes at advanced training courses for technological education teachers to develop their mathematical competence and analyze their effectiveness.

USING THE AI SERVICE RUNWAYML FOR DATA VISUALIZATION

Oksana YEFREMOVA — 2024-05-30

The article provides a comprehensive analysis of domestic and international developments regarding the utilization of artificial intelligence (AI) tools for generating high-quality images and realistic three-dimensional video materials in the preparation process of advertisers. It is no secret that the main condition for successful company development is the effective operation of advertising agencies and qualified PR managers who skillfully influence public opinion in favor of the firm. To achieve this goal, they must possess modern information technologies and AI tools, understand company development strategies, and successfully conduct presentations, press conferences, and other events. The article material is dedicated to the professional training of advertisers and explores the possibilities of using artificial intelligence (AI) in their work with advertising companies. It is important to note that the subject matter we are investigating is not related to news journalism. There are other resources and opportunities for training professionals in this segment, distinct from technologies in the advertising field. The features of using the RunwayML service, which allows expanding the possibilities of visualizing complex data, are analyzed. Its potential in creating animations, 3D videos, and three-dimensional models and characters opens up new perspectives for presenting visual information by advertising and PR professionals. Particularly impressive is the use of RunwayML in creating 3D videos to tell stories, which provides the opportunity to create captivating and innovative ways of presenting content. These tools open up new horizons in data visualization making them more accessible, engaging, and effective for audience perception. This indicates that AI and neural networks are not just trendy key technologies but also essential tools in the modern process of creating and presenting visual information. Their powerful potential enables process optimization, increased efficiency, and improved product quality. However, the adaptation of AI to the needs of teaching disciplines in higher education institutions still requires further study.

USING THE «METAPHORIZATION» TECHNOLOGY IN MEDIA LITERACY TRAINING

Tetiana IVANOVA — 2024-05-30

The article is devoted to the analysis of interactive and reflective technology and its use in the process of conducting training on media literacy and critical thinking. The main approaches to the definition of the concept of «metaphorization» in the format of training and scientific categories of thinking are considered. Metaphorization in training is the use of metaphors as a powerful learning tool that promotes deeper understanding and assimilation of the material. This article discusses the role of metaphors in the training process, identifies their main functions and mechanisms of influence on participants. The authors emphasize the ability of metaphors to promote creativity, deeper comprehension of the training material, and more effective communication between the trainer and participants. Considerable attention is paid to the analysis of specific examples of metaphors that have been successfully used in trainings, as well as to the methods of creating them and adapting them to different learning objectives and audiences. The influence of cultural factors on the perception of metaphors is also considered, which requires trainers to have a deeper understanding of the cultural context of their participants. The peculiarities of approaches to the definition of the concept of metaphorization in education are analyzed. It is argued that since each person is a carrier of a special semantic space peculiar only to him or her, many elements of which are metaphorical, it is possible to distinguish a set of individual metaphors in relation to the problem or phenomena under study. On this basis, the author's original technology «metaphorization in training» was created, which has been repeatedly used by the author in working with media trainers in the process of conducting media literacy trainings. The article provides examples of creative projects of the training participants and the author's comments on the use of the metaphorization method for various aspects of media literacy. The author's generalized conclusions on each group work give a systematic view of both the process of media literacy development in our country during Ukraine's liberation war against russia and reveal the main opportunities for using this technology in the process of conducting trainings. The conclusions of the article emphasize the importance of integrating metaphors into the structure of training programs as an effective means of improving the quality of training and motivating participants.

FORMATION OF INCLUSIVE COMPETENCE OF FUTURE SPECIAL EDUCATION SPECIALISTS

Irуna KUZAVA — 2024-05-30

The article defines and substantiates the problem of forming inclusive competence of future special education specialists; leading categories are defined as «competence», «competency», «inclusive competence». The theoretical sources and the practical state of elucidating the essence of the phenomenon of inclusive competence of future special education specialists in the process of professional training have been studied and analyzed; the theoretical and methodical foundations were substantiated and the components of the inclusive competence of future special education specialists were developed (components, criteria); the stages of the method of formation of inclusive competence of future special education specialists in the process of professional readiness for practical work in the conditions of inclusion are outlined. It was found that inclusive competence is an integrative characteristic of the level of preparedness of future special education specialists for the joint education of children with different cognitive abilities in the conditions of preschool and general secondary education institutions, which is based on the theoretical and methodological experience necessary for the implementation of correctional and pedagogical activities, the ability to analyze and predict its effectiveness to achieve a pedagogically significant result. The components of the inclusive competence of future special education specialists to work with children with special needs have been identified and analyzed. The following are chosen as the main components of inclusive competence: personal-motivational, cognitive-content, evaluative-reflective and technological components. It was determined that the training of a future special education specialist to work with children with special educational needs should be provided with thorough knowledge, which is mainly determined by the structure and social factors of psychophysical disorders; corrective work methodology and its evaluation criteria; corrective element of ways of using special didactic methods; methods of designing and implementing corrective tasks depending on the type of violation, as well as variants of modification of modern educational technologies for training the future specialist in special education.